18 Jan Non-profits get TV time from Clark Insurance
Clark Insurance has launched a year-long television campaign to support a number of area non-profit and civic causes. The employee-owned insurance agency is using half its television advertising budget to highlight eight different organizations on numerous channels in the Time Warner Cable service area.
We have a long history of supporting non-profit organizations both financially and with our volunteer hours. We decided to take this commitment a step further by producing and airing half our television schedule to support a number of groups and civic issues whose work can benefit from additional visibility.
The campaign will feature 300 fifteen-second announcements for each organization. The first two announcements spotlight “teaching excellence” and the Portland Stage Company. The education spot emphasizes the important role of teachers in helping prepare young people for fulfilling careers and lives. The Portland Stage spot shows posters and dates of three upcoming productions.
Other featured organizations will include Preble Street, Habitat for Humanity of Greater Portland,Woodfords Family Services, Port Resources, The Community Schools and the Gulf of Maine Research Institute.
Supporting the arts, education, safe housing and social services are all consistent with our values at Clark Insurance. We hope this effort prompts television viewers in the region to lend their support to these or other organizations that make such a difference in people’s lives.
(the TV announcements can be viewed on YouTube from these two links)